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About us

Heilmaier Messedesign – where dedication counts!

Dedication stands at the center of a successful project from the complete Heilmaier Messedesign team. Our in-house atmosphere of respect and fun lends itself to the free and easy exchange of ideas and experience between our senior staff and our newest team members. This is the basis for our extraordinary concepts designed to fulfill your wishes and requirements to the smallest detail.

Friendly and open lines of communication with you becomes exactly as important to our joint success as is the intensive collaboration with our partners and suppliers world wide.

Our Team

Thorsten Hörner

Managing Director

Petra Hörner

ppa, Head of Finance, Head of Marketing

Jörg Knauer

Chief Creative Officer, Sales Departement

Petra Emde

Creative and Technical Planning

Stephen Benedetti

Director of International Projects

Roman Bilan

Project Manager

Saskia Thieben

Project Manager

Simon Borrmann

Project Manager

Luis Romero

Dipl. Designer

Mirela Yordanova

Key Account Manager

Lorenz Danner

DHBW Student

Ilya Chagaev

Director Technical Planning

Oleksii Volkomorov

Creative & Technical Planning

Karolin Stielner

Office Management

Michael Loistl

Head of Warehouse

Christine Rißmann

Technical Planning

Norbert Zöllner

Creative and Technical Planning

Michael Seidel


Regina Berthold

Project Management, Purchase

Joe Warrlich




The FAMAB Verband Direkte Wirtschaftskommunikation e.V. is a network of professionals engaged in the tradeshow and marketing event business. The FAMAB has established itself as an association for stategically positioned agencies and enterprises as well as service providers specializing in the realization of related projects.Currently the FAMAB has 250 member companies.

Since 1982 Heilmaier Messedesign is a member companie of FAMAB.


The Exhibit Designers and Producers Association (EDPA), founded in 1954, is an internationally recognized national trade association with more than 400 corporate members from 18 countries that are engaged in the design, manufacture, transport, installation and service of displays and exhibits primarily for the exhibition and event industry.

 Its purpose is to provide education, leadership and networking for the advancement of its members and the exhibition industry. In addition to providing regional industry education programs through its six chapters, EDPA organizes one annual meeting, tradeshow and golf tournament in a resort location for industry members and their suppliers.

EDPA holds quarterly board meetings, publishes a printed quarterly newsletter, monthly electronic newsletter and membership directory. EDPA also hosts several industry awards, educational surveys and supports the EDPA Foundation.

Chinaforum Bayern

The China Forum Bayern is an not-for-profit foundation founded in 2003 and based in Munich. A multitude of corporations, institutions and private individuals from both Germany and China can be found among its members and cooperative partners. 

The China Forum Bayern is an institution that operates more like a club, whose main goal is to advance German-Chinese, actually Bavarian- Chinese relationsships, with a focus on both economics and politics. As an Institution, the foundation procures professional speakers and parnters on every topic of interest relating to China. The foundation functions as a club wheh it orffers its members and exclusive platform for exchanging ideas with others members.

Networking, communication, and information are the goals of each activity of this foundation.

AHK Greater China

AHK Greater China is the official Delegation of German Industry and Commerce in Mainland China, Hong Kong and Taiwan. The member organizations include more than 1,900 German Companies in Greater China and through our brand ‘Deinternational’ they offer comprehensive services to advocate Sino-German business cooperation.

75 Years Heilmaier Messedesign
75 years full of ideas, design and exhibition stand building are behind us. We are planing into the future with enthusiasm and creativity.

SINNEWANDEL erleben – the most delicious anniversary party of the year

Heilmaier Messedesign is celebrating 75 years of success this November!

Over the last 75 years, we have all experienced a massive tidal shift in every aspect of our lives, from the way we work to what we cook and eat. On the show floor or at the kitchen counter, we constantly become aware of new ingredients and have to activate all our senses in order to properly digest them.

75 Years of Exhibition and Trade Show Designing – strong and inspired concepts from the very beginning


Foundation of Heilmaier trade fair and exhibition design

When the Munich-based artist and architect Alfred Heilmaier founded his company “Heilmaier Messe- und Ausstellungsgestaltung” in 1946, his unique concepts, tailored to his individual clients, immediately became the yardstick by which success in his field was measured.

Mid 60s

GmbH foundation

The GmbH was founded in the mid-1960s with the partners Adolf Kobel and Christian Hörner.


Full service provider

1977 avancierte das reine Architektenbüro schließlich zum Full-Service-Anbieter mit Planung, Fertigung und Montage.  

1987 bis 2014

Great storage options

From 1987 to 2014 Heilmaier Messedesign was based in Neuried with large storage facilities.


New company building

In 2015 Heilmaier Messedesign moved into a new company building in Sauerlach near Munich. The managing director is Thorsten Hörner, who, with his team and partners, looks after customers from all over the world in the field of trade fair design and construction.

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